As we launch our call to action for Scotland's third sector to become digitally confident, I'm reflecting on how, before I got involved, I thought digital leadership was about getting up to speed with what more technically-minded people already knew.
I was wrong.
Digital leadership opens up new ways of doing business, supported and made possible by new forms of technology as well as increasingly widespread availability and access to that technology among those we serve and support.
digital has opened up the possibilities for doing more with less
But that’s just the start of it!
What I am noticing now is how digital changes organisational culture for the better.
Like many, I’ve worked in organisations where values such as open, trusting, innovative, collaborative all feature highly as words pasted over hierarchies, controlled access to information and silo-ed working.
Digital offers the potential to change that.
So here’s my list of the benefits we’re seeing:
Leaders should learn to love digital – it makes the hard stuff of cultural change much easier!
Mary Allison is Director for Scotland at Breast Cancer Now and a member of the group which contributed to the call to action fora digitally confident third sector in Scotland.